JOB
Desk calendar "Real: a moeda do Brasil"
CLIENT
Chenda Cargo Logistics (Brazil), Ltd.
YEAR
2022
Chenda Cargo Logistics is a Chinese multinational company in the maritime and air logistics industry, based in Xiamen, China, with a subsidiary in São Paulo, Brazil.
As part of the company's marketing activities, we developed bilingual (Portuguese and Mandarin) desk calendar in the third quarter of 2022 in honor of the current currency in Brazil, the Real.
The project aimed to promote Brazilian culture and pay tribute to the country's fauna and historical figures, which are featured on the Real notes and coins. In addition to photographing all the notes, we conducted research on the animal species, their locations and scientific names, as well as the graphic composition of the animals depicted in a playful manner on the notes.
